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Course Outline

This version was saved 11 years, 11 months ago View current version     Page history
Saved by Paul Pettengill
on January 5, 2009 at 1:20:37 am
 
 

Week

Date

Format

Text

Leader

12/29

Discussion

A Brief Guide to World Domination

Chris Piel

1/19

First Day of Classes

 

 

1/21

Last Day to Register

 

 

1

1/19

Discussion

10 Days to Faster Reading by Abby Marks-Beale

Roxy Allen

2

1/26

Discussion 

Getting Things Done by David Allen

Paul Pettengill 

3

2/2

Discussion 

Presentation Zen by Garr Reynolds

Mark Horoszowski

4

2/9

 

Made to Stick by Chip and Dan Heath

Matt Cheney

5

2/16

 

Competitive Strategy by Michael Porter

Kevin Buecher 

6

2/23

 

Crucial Conversations by Kerry Patterson Joseph Grenny Ron McMillan and Al Switzler 

Jonathan Blank 

7

3/2

 

Citizen Marketers by Jackie Huba and Ben McConnell

Cassie Pruett

8

3/9

 

All Marketers are Liars by Seth Godin 

Seth Godin 

9

3/16

 

TBD 

Erin O'Keefe 

10

3/23

 

What Got You Here Won't Get You There by Marshall Goldsmith 

NJ Thompson 

11 3/30   The Art of the Start by Guy Kawasaki  Nick Pepito 

12

4/6

 

On Writing Well by William Zinsser 

Bette Miles-Holleman 

13

4/13

 

Getting Real by 37 Signals 

Robert Ford 

14

4/20

 

How to Win Friends and Influence People by Dale Carnegie 

Megan Elizabeth Morris 

15

4/27

 

Outliers by Malcolm Gladwell 

Andrew Dugmore 

16

5/4

 

Making Things Happen by Scott Berkun 

Hanna Phan 

17

5/11

 

Brain Rules by John Medina 

German Bidzilja 

18

5/18

 

Influence: The Psychology of Persuasion by Robert B. Cialdini 

Helen Hoefele 

19

5/25

 

First - Break All The Rules by Marcus Buckingham & Curt Coffman 

Alex Grech 

20

6/1

 

The 4-Hour Workweek by Timothy Ferriss 

Richard Prest 

21

6/8

 

The Sales Bible by Jeffrey Gitomer 

Pat Ferdinandi 

22

6/15

 

The Goal by Eliyahu Goldratt and Jeff Cox 

Rex Williams 

23

6/22

 

Getting Everything You Can Out of All You've Got by Jay Abraham 

Paulina Lipska 

24

6/29

 

Law 101 by Jay M. Feinman 

Chris Wynne 

25

7/6

 

Slide:ology by Nancy Duarte 

Clay Hebert 

 

7/10

Last Day of Classes

 

 

7/17

Peer Reviews Due

 

 

7/20

Commencement Ceremony

 

 

 

     Program to have 4 components:

   

     1.  Books from the Personal MBA list - 1 each

     week w/ discussion call and leader

 

     2.  Experts - podcasts, interviews throughout

     the 6 mos.

 

     3.  News & industry discussion - integrated

     with book discussion each week

 

     4.  Go forward with an idea - based on the Taproot      Foundation's model of pro-bono work with a

      non-profit to practice our skills and ideas

 

Plus:

     Regular and timely evaluations of each book      discussion / project

 

     A certificate of achievement for completion

 

     Positive recognition for participants and experts

 

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