Week

Date

Format

Text

Leader

12/29

Discussion

A Brief Guide to World Domination

Chris Piel

1/19

First Day of Classes

1/21

Last Day to Register

1

1/19

Discussion

10 Days to Faster Reading by Abby Marks-Beale

Roxy Allen

2

1/26

Discussion 

Getting Things Done by David Allen

Paul Pettengill 

3

2/2

Discussion 

Presentation Zen by Garr Reynolds

Mark Horoszowski

4

2/9

Made to Stick by Chip and Dan Heath

Matt Cheney

5

2/16

Competitive Strategy by Michael Porter

Kevin Buecher 

6

2/23

Crucial Conversations by Kerry Patterson Joseph Grenny Ron McMillan and Al Switzler 

Jonathan Blank 

7

3/2

Citizen Marketers by Jackie Huba and Ben McConnell

Cassie Pruett

8

3/9

All Marketers are Liars by Seth Godin 

Seth Godin 

9

3/16

TBD 

Erin O'Keefe 

10

3/23

What Got You Here Won't Get You There by Marshall Goldsmith 

NJ Thompson 

12

4/6

On Writing Well by William Zinsser 

Bette Miles-Holleman 

13

4/13

Getting Real by 37 Signals 

Robert Ford 

14

4/20

Megan Elizabeth Morris 

15

4/27

Outliers by Malcolm Gladwell 

Andrew Dugmore 

16

5/4

Making Things Happen by Scott Berkun 

Hanna Phan 

17

5/11

Brain Rules by John Medina 

German Bidzilja 

18

5/18

Influence: The Psychology of Persuasion by Robert B. Cialdini 

Helen Hoefele 

19

5/25

First - Break All The Rules by Marcus Buckingham & Curt Coffman 

Alex Grech 

20

6/1

The 4-Hour Workweek by Timothy Ferriss 

Richard Prest 

21

6/8

The Sales Bible by Jeffrey Gitomer 

Pat Ferdinandi 

22

6/15

The Goal by Eliyahu Goldratt and Jeff Cox 

Rex Williams 

23

6/22

Getting Everything You Can Out of All You've Got by Jay Abraham 

Paulina Lipska 

24

6/29

Law 101 by Jay M. Feinman 

Chris Wynne 

25

7/6

Slide:ology by Nancy Duarte 

Clay Hebert 

7/10

Last Day of Classes

7/17

Peer Reviews Due

7/20

Commencement Ceremony